Cross-country online shopping introduces both opportunities and uncertainties for consumers. While digital marketplaces enable access to global brands, lower prices, and wider product assortments, consumers face heightened perceived risks relating to product authenticity, shipping delays, payment fraud, cultural misunderstandings, and legal disputes. This research evaluates the multidimensional structure of perceived risk in international online shopping, drawing on behavioral models, theoretical frameworks, and hypothetical survey data. The study identifies six core risk types—financial, security, delivery, cultural, legal, and performance—and analyzes their impact on cross-border purchase intention. Findings show that trust-building mechanisms like escrow systems, transparent logistics tracking, and cross-border return policies reduce risk perception and increase transaction confidence.